Branding

Positioning of the brand and increasing its awareness is a process, for which Pristop MK has the best references in Macedonia, and it is realized through:
- Identification of the existing brand (key brand messages)
- Creation of brand identity
- Evaluation of the brand – brand research, tracking
- Creation of strategy for brand launching
- Value positioning, characteristics, strengths and weaknesses of the brand (brand vision)
- Re-branding
- Integration of the brand activities with marketing and communicational strategies
- Training of employees about the basic values of the company’s identity
- Brand book

